The Power of Patient Research: Concept Testing Part 2
Zebra is regularly asked about what type of research and intelligence should be explored at different stages of the drug development cycle. We have therefore created a series of posts that look to provide some answers, including those pertaining to patient research. The posts in this series will follow the different phases of the drug […]
Why the Market Landscape is Critical: Concept Testing Part 1
Zebra is regularly asked about what type of research and intelligence should be explored at different stages of the drug development cycle. We have therefore created a series of posts that look to provide some answers, including those pertaining to market landscape. The posts in this series will follow the different phases of the drug […]
